Pipeline results, not just dashboards
These results came from the same approach I use today — senior judgment, hands-on execution, relentless focus on pipeline. The difference now is AI lets me deliver at 5X the speed.
2x lead flow — FUJI XEROX
Doubled inbound lead flow and tripled leads from Google — for 60% less ad spend. In 90 days. Not by spending more. By fixing three conversion points that were leaking revenue.
221+ leads/month — PURE BOOKKEEPING
Built the inbound engine that generates 221+ qualified leads per month. 100%+ year-on-year traffic growth. Online channels now drive more than half the business at 80% profit margins.
2x qualified enquiries — DIRECTSMS
More than doubled qualified enquiries with a 68% increase in conversion rate. Lower cost per click, same ad spend. Commodity product, competitive market. Turned a leaking funnel into a lead generation system.
$5M–$50M CEOs in 90 days — TECHNOLEDGE
Landed meetings with CEOs of mid-market Australian tech companies within 90 days. Targeted Google Ads, Facebook, and LinkedIn campaigns built to reach senior decision-makers who don’t respond to cold outreach.
Read the full story →3x lead volume — TOA GLOBAL
Tripled lead volume by combining inbound (refreshed website, new landing pages, Google Ads, Meta ads) with outbound (email, LinkedIn, telemarketing). Repeatable processes that kept producing after launch.
Read the full story →This is what happens when a senior operator owns your marketing execution. Qualified leads in your
pipeline, not meaningless numbers on a dashboard.


