Marketing Results Blog

Welcome to the Marketing Results blog, where you’ll find practical articles and resources to help you get more traffic, drive more leads and transform your business from good to GREAT.

7 Simple On-Page SEO Tactics To Get More Traffic

What’s the point of a lead generation website if no one can find it? If your website is setup to capture leads, but you don’t have an effective SEO strategy to drive consistent organic traffic...

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9 Ways To Generate More QUALIFIED Leads

I recently had a conversation with a man whose business was failing because he was generating too many leads. He was getting over 50 sales enquiries per week for his custom design services. The problem was...

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The 15-Minute DIY Google Ads Audit

If you paid 15% more than the list price for a new car, would you feel ripped off? Of course you would! And yet many if not most Google AdWords advertisers are inadvertently giving Google at least a 15% cash...

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57-Point Conversion Optimisation Checklist For Lead Generation

Here’s a 57-point Conversion Rate Checklist to help you sharpen your website conversion rate and generate more leads. While every website is different, our experience is that most websites don’t ...

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10 Ways To Shorten Your Sales Cycle (Case Study)

I speak with a lot of business owners and sales managers who want to shorten their sales cycles. In other words, they want to close sales sooner rather than later, and with less effort, waste and frustr...

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9 Web Form Conversion Rate Best Practices

If your website is already getting a steady stream of traffic, then conversion-rate optimisation is the single quickest way to get more leads online. There are plenty of ways to go about this, but you want r...

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INFOGRAPHIC: 42 Marketing Proof Elements With Examples

The Monster List of Marketing PROOF ELEMENTS Here’s a comprehensive list of proof elements you can use to ratchet up the persuasive power of your marketing. Orthodox marketing wisdom tells you to “sell ben...

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Guerilla Tunnels For Lead Generation

Almost 10 years ago, I spent 6 weeks in Vietnam with a couple of friends, wending our way up from Saigon in the South to Hanoi in the North. One of the most interesting experiences was visiting the Tunne...

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The 80/20 Rule On Steroids – For Lead Generation Websites

I’m sure you’re familiar with the 80/20 rule – the astonishingly elegant discovery that in a huge variety of scenarios, 20% of inputs result in 80% of outputs (more or less). No doubt, ...

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Marketing Results Blog

7 Simple On-Page SEO Tactics To Get More Traffic

9 Ways To Generate More QUALIFIED Leads

The 15-Minute DIY Google Ads Audit

57-Point Conversion Optimisation Checklist For Lead Generation

10 Ways To Shorten Your Sales Cycle (Case Study)

9 Web Form Conversion Rate Best Practices

INFOGRAPHIC: 42 Marketing Proof Elements With Examples

Guerilla Tunnels For Lead Generation

The 80/20 Rule On Steroids – For Lead Generation Websites

“Double Your LeadsIn 30 Days”

“FREE DOWNLOAD: The Financial Services Lead Generation Guide”

“FREE DOWNLOAD: The Property Services Lead Generation Guide”

“FREE DOWNLOAD: The Education & Training Lead Generation Guide”

“How To Craft A KillerUnique Value PropositionThat Attracts More Ideal Clients”

“Name of The Free Upgrade Goes Here”

“Double Your Leads
In 30 Days”

“FREE DOWNLOAD:
The Financial Services
Lead Generation Guide”

“FREE DOWNLOAD:
The Property Services
Lead Generation Guide”

“FREE DOWNLOAD:
The Education & Training
Lead Generation Guide”

“How To Craft A Killer
Unique Value Proposition
That Attracts More Ideal Clients”